This online fashion store had no previous Facebook Ads data to use, so we needed to do a LOT more testing to see what works and what wouldn't.
We do this with massive A/B split-testing of different variables on Facebook like creative, copy, audience segmentation, demographics and more.
This strategy allowed us to help Sea Dragon Studio hone in on the right audience that would spend the most at the lowest cost per acquisition.
One key part was crafting ads and copy to match their brand identity so the audience felt they were the perfect fit for this product. It's NEVER a one size fits all approach (see what we did there 😉).
In just ONE MONTH Sea Dragon Studios was thrilled we brought them in $19,235 in sales at a 667% ROI!